A Dreamer. An Action Taker.
You’re not here to chase trends. You’re here to build something real.
Something that reflects who you are — your values, your rhythm, your dreams of a digital business that doesn’t drain you.
If you’re anything like the women I work with (and I think you are), you’ve spent way too many late nights down a Google rabbit hole. Searching for the right platform, the perfect niche, or that elusive funnel strategy that promises passive income if you just work hard enough.
You’ve tried to keep up — posting, tweaking, overthinking — only to feel more confused, more burnt out, and more disconnected from what you actually want.
And here’s the truth that changed everything for me: It’s not about doing more. It’s about doing what’s aligned.
Branding is the key that unlocks it all. It’s how you attract your dream audience (without shouting). It’s how you get taken seriously (without burning out). It’s how you build a digital business that honours your energy and makes bank.
I’m not here to sell you hustle. I’m here to offer you clarity, systems, and soulful strategy — so you can grow with intention from day one.
If you’ve found your way here, I have a feeling you’re a little like me…
You care deeply about what you’re creating — and even more about who you’re creating it for. You’ve got big ideas, a dreamy vision, and maybe a folder full of saved posts and templates that still don’t quite feel like you. You’re tired of feeling like you’re behind or that you have to look a certain way to be taken seriously online. But you still believe in the magic — in your story, your voice, your ability to create something that changes lives (including your own). You’re not afraid to work for your dream… you just wish it felt a little less confusing, and a lot more like you.
Me too, my lovely.
I’m Briana — founder of Kynd Studio, brand strategist, educator… and diehard romantasy enthusiast.
After a decade in the media industry — including filming in five countries and brushing shoulders with celebs while working for Studios 301, Fox Sports and Rosewood — I traded the glossy big wig gigs for something far more meaningful. These days, I’m rooted back in Newcastle, Australia, obsessed with helping everyday creators and entrepreneurs like you build unforgettable brands and create digital businesses that actually feel good to run.
I believe strategy should feel like clarity, not pressure. And I’m here to help you find your niche, own your vibe, and turn your ideas into offers that serve, sell, and seriously light you up.
I don’t believe in making money by any means. I believe in making money by design — one that’s aligned with your vibe, your values, and your version of success.
And I know I’m not the only one who feels this way.
I’m here for the quiet creatives, the soft-spoken strategists, and the girlies who’d rather connect deeply than perform loudly. You’re not lazy. You’re not boring. You’re just not built for the burnout blueprint. And guess what? You don’t have to be.
You deserve systems that work for you. Offers that sell themselves. A lifestyle where success doesn’t cost your sanity.
You don’t have to trade your peace for profit.
You don’t have to shout to be heard.
You don’t need to be “a lot” to be enough.
Let’s build a digital business that honours your nervous system, amplifies your brilliance, and lets you rest without guilt. One that whispers success, instead of screaming for attention.
Learn the brand strategy you need to sustainably grow your business and attract the soul-aligned audience that is excited to be a part of your community.
Resources to efficiently communicate your brand and run your digital business.
An affordable solution to a professional looking brand – purchase a pre-made brand suite and simply add your own brand name!
Kindness is how we make the world a better place. The ability to respectfully listen to a new perspective, the chance to brighten someone’s day with a small act of consideration, the prospect of sharing stories, ideas and views to provide the world with something new or to heal it… kindness is the most underrated yet powerful tool we have.
Always remain curious and be courageous in the pursuit of your dreams. I know I still struggle with this one. But the more open you are to new ideas, opportunities, knowledge and understanding, the further you will go.
I strive for excellence in every project I collaborate in. But I also believe: Progress Over Perfection. I believe in taking action now, do the best I can with what skills and knowledge I have now, whilst always endeavouring to learn more and and keep practicing my creations so that the work I offer is always of the highest standard. With this in mind, I am now changing my vocabulary by replacing ‘perfection’ with ‘excellence’
I’m always looking for ways to be kinder to our planet, so much so that I’m truly researching ways on how to operate my company in a carbon positive way. In order to achieve this we plant trees with every purchase made across Kynd Foxes platforms. And I’m always looking for more ways to contribute, right down to the products that I use in my day-to-day.
Open and honest conversations are how we make this world a better place, as the more we understand each other the better we can treat each other. Kindness creates unity.
There is enough for everyone. Read that again. There is enough for everyone. There is enough in this digital space (and our physical ones) to go around and so I will not gate-keep my knowledge, but be as honest and transparent as possible, cheering you on every step of the way.
Gilmore Girls
My Focus Playlist
The Empyrean Series
Stardew Valley
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Trust me, I know how hard it is to find your expertise even though everyone keeps shouting from the rooftops “you need to niche down!!!!!” This is your jumpstart guide you can use without any sweat on your brow.
I would like to acknowledge the Awabakal people as the Traditional Custodians of the land on which Kynd Foxes Studio was founded, and on which I personally work, create, play and live. I thank them for caring for this land since time immemorial.
I pay respect to their Elders past and present. I would like to extend that respect to all Aboriginal and Torres Strait Islander People. always was. always will be.
© Copyright Briana Ferguson of Kynd Foxes Studio. | All Rights Reserved. | Branding and Site Created In-House.
